"Users are increasingly responding to the digital onslaught with selection" marktforschung.de spoke with eye square founder and CEO Michael Schiessl about the live technology platform for determining receptivity, which recently received a global patent in the US. Read the interview on marktforschung.de...
[vc_column][/vc_column][vc_column][/vc_column][vc_column][/vc_column][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="30"][vc_single_image image="57807" img_size="full" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="30"][vc_empty_space height="30"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_column_text] Why Meaningful Attention Matters [/vc_column_text][vc_column_text]In a challenging advertising market, understanding and measuring meaningful attention...
[vc_column][/vc_column][vc_column][/vc_column][vc_column][/vc_column][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="30"][vc_single_image image="57710" img_size="full" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="30"][vc_empty_space height="30"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_column_text] Decoding Video Environments and Unlocking the Secrets of Digital Advertising [/vc_column_text][vc_empty_space height="15"][vc_column_text] A new study...
[vc_column][/vc_column][vc_column][/vc_column][vc_column][/vc_column][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="30"][vc_single_image image="57565" img_size="full" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://issuu.com/link-marketing-services/docs/link_innovation_day_2023_programme"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="30"][vc_empty_space height="30"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_column_text] «Success through innovation» [/vc_column_text][vc_empty_space height="30px"][vc_column_text]On 05 September 2023, a variety of speakers and...
[vc_column][/vc_column][vc_column][/vc_column][vc_column][/vc_column][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="30"][vc_single_image image="57544" img_size="full" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="30"][vc_empty_space height="30"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_column_text] TikTok Takes Over – What Advertisers need to Know [/vc_column_text][vc_column_text] Platforms like Facebook and Instagram...
[vc_column][/vc_column][vc_column][/vc_column][vc_column][/vc_column][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="30"][vc_single_image image="57495" img_size="full" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://www.pressebox.de/pressemitteilung/eye-square-gmbh/studienergebnis-pennys-wahre-kosten-idee-funktioniert-wirtschaftlich-nicht/boxid/1168709"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="30"][vc_empty_space height="30"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_column_text] Study results on the effectiveness of Penny's “True Prices” campaign [/vc_column_text][vc_column_text] eye square and...
[vc_column][/vc_column][vc_column][/vc_column][vc_column][/vc_column][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="30"][vc_single_image image="57387" img_size="full" alignment="center" onclick="custom_link" img_link_target="_blank" qode_css_animation=""][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="30"][vc_empty_space height="30"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_column_text] Welcome to eye square! [/vc_column_text][vc_column_text] We are very happy to introduce our new colleague from...
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="20"][vc_single_image image="56626" img_size="full" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://martechseries.com/mts-insights/interviews/martech-interview-with-jeff-bander-chief-revenue-officer-at-eye-square/"][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] A unique eye square tool helps to understand the meaning of attention [/vc_column_text][vc_empty_space height="25"][vc_column_text] In a recent article. Volga Benjamin Fernandez, eye square’s Director (India), emphasizes the importance of understanding attention’s...
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_empty_space height="20"][vc_single_image image="56547" img_size="full" onclick="custom_link" img_link_target="_blank" qode_css_animation="" link="https://martechseries.com/mts-insights/interviews/martech-interview-with-jeff-bander-chief-revenue-officer-at-eye-square/"][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] InContext-Research enables brands to learn a lot about how users behave and to improve their marketing strategies [/vc_column_text][vc_empty_space height="30"][vc_column_text] “Instead of just looking at the amount of time spent on an...
[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="center" background_image_as_pattern="without_pattern" z_index=""][vc_column][vc_empty_space height="20"][vc_single_image image="56473" img_size="full" alignment="center" style="vc_box_shadow" onclick="custom_link" img_link_target="_blank" qode_css_animation=""][vc_empty_space height="20"][vc_empty_space height="30"][vc_column_text] ARF Winning Paper Upends Industry Norms About Digital Environments [/vc_column_text][vc_empty_space height="40"][vc_column_text] AudiencexScience 2023 award-winning paper "Decode Digital Video Attention by Environments in the Wild" In recent years, the introduction of...
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